Rocket Surgery Made Easy by Steve Krug is a book that deals with the art of usability testing for products. It’s been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens.” This classic book from Steve Krug will clarify everything you need about usability testing and how to do it yourself for next to nothing. Based on the test designs of masters like Jakob Nielsen and Don Norman, Rocket Surgery Made Easy will make your products insanely more successful — at a fraction of the cost.
Rocket Surgery Made Easy by Steve Krug is a collection of tips and techniques for how to test your Web site or application. It includes everything you need to know to set up tests, provide users with enough information to guide their behavior, how to analyze the results of user testing, and how interpret the results.
Steve Krug is back with Rocket Surgery Made Easy, a revolutionary new way to get rapid, high-quality feedback from users. Rocket Surgery presents a simple guerrilla testing method that anyone can use to quickly and affordably learn what users think of the websites and applications they design. In this book, you’ll discover how to: Conduct systematic, fast, and easy tests that can be done in five minutes or less with almost no setup; Capture the most common usability problems before customers find them for you; Use prototypes instead of finished pages during your tests; Test just about anything, including printed material like brochures and ads.
About Rocket Surgery Made Easy Book
It’s been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens.
In this how-to companion to Don’t Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out an approach to usability testing that anyone can easily apply to their web site, application, or other product. (As he said in Don’t Make Me Think, “It’s not rocket surgery.”)
In this new book, Steve explains how to:
-Test any design, from a sketch on a napkin to a fully-functioning website or application
-Keep your focus on finding the most important problems (because no one has the time or resources to fix them all)
-Fix the problems that you find, using his “The least you can do” approach
By pairing the process of testing and fixing products down to its essentials (A morning a month, that’s all we ask ), Rocket Surgery makes it realistic for teams to test early and often, catching problems while it’s still easy to fix them. Rocket Surgery Made Easy adds demonstration videos to the proven mix of clear writing, before-and-after examples, witty illustrations, and practical advice that made Don’t Make Me Think so popular.