Donald Miller’s StoryBrand process is a proven solution to business leaders’ struggles when talking about their businesses. This revolutionary method for connecting with customers gives readers the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
Building a StoryBrand by Donald Miller is an essential resource for anyone who wants to build a brand that becomes the catalyst for their business success. With an accessible, easy-to-understand voice and storytelling techniques that teach you how to build a better story and connect deeply with customers, this book helps you stop lying to yourself about what matters.
What steps do you take when you have a dream and think about taking it to the next level? The StoryBrand process is a proven solution for helping business leaders connect with customers. Still, it can be difficult for people new to branding to understand precisely how it works. In his bestselling book StoryBrand Methods: Creating Products, Servicing Markets and Empowering Your People, New York Times best-selling author Donald Miller teaches readers how to use the seven universal elements of powerful stories to improve their relationships with customers and grow their businesses. He provides an essential guide for creating an effective brand through a proven step-by-step process that anyone can learn.
About Building a StoryBrand Book
New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to improve how they connect with customers and grow their businesses. Donald Miller’s StoryBrand process is a proven solution to business leaders’ struggles when talking about their businesses. This revolutionary method for connecting with customers gives readers the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
Building a StoryBrand teaches readers the seven universal story points all humans respond to; the real reason customers make purchases; how to simplify a brand message so people understand it; and how to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a story brand will forever transform the way you talk about who you are and what you do. The unique value you bring to your customers.
